Transforming complexity into impactful solutions through strategic research and design innovation.

Made in Treviso (Italy). Based in Cincinnati, OH (USA).

Professional Journey

Digital Design & Research Director, Procter & Gamble

Cincinnati, OH (USA) 2018-Present

I lead digital research and design for consumer-facing digital products, driving strategy, accessibility, and team growth.

Founder,
The Welcome Card

Stockholm (Sweden), 2016-2020

I co-founded The Welcome Card, leading its social impact through strategic design, research, and creative direction.

Adjunct Instructor, University of Kentucky

Lexington, KY (USA) 2018-19

I developed new design curricula for undergraduate and graduate courses in Systems Thinking, Design Research, and Professional Practice.

The Limits of Empathy

An empirical research inquiry on human behaviors.

Experience Design, Konstfack University, Stockholm (Sweden).
2012-2014

To What Extent Can You Bear Someone Else’s Experience?

Early Works

A selection of multi-disciplinary projects from 2008-2018 that shaped my foundation in design, research, and problem-solving.